FROM THE EDITOR'S DESK
IMA Sees Membership Growth, Positive Direction
The Incentive Marketing Association continues to grow and evolve. Here, we talk to leaders at the IMA to find out what’s been accomplished in recent years, and what they hope to do moving forward.
Get Them Moving With Luggage Incentives
Luggage has appeal to just about everyone, but to reward well, you need to know the latest. From lighter weights and carry-ons to easy-to-carry backpacks, we’ve got all the newest trends.
Strategies to Engage the Middle
While we know the value of recognizing and rewarding the very best performers in our organizations, it’s equally important to find ways to motivate and move middle performers.
The Incentive Research Foundation recently introduced its first IRF Toolbox, designed to introduce channel partner incentives to professionals who are new to the incentives industry or just beginning to design channel partner incentive programs.
Unemployment rates are at historic lows, which means companies need to work hard to recruit and retain good talent. A new global survey from Workhuman says the answer to retention lies in meaningful work and creating a human-focused environment built on trust, recognition, respect, gratitude, autonomy and equity.
When you’re providing a reward or business gift, the value you’re delivering goes far beyond the thing to encompass the entire experience, from ordering through fulfillment and beyond.