NOVEMBER/DECEMBER 2017

FROM THE EDITOR'S DESK

Compete & Collaborate

FEATURES

Still Going Strong: Education, Certification Among Top Distinctions of IMA

Still Going Strong

Education, Certification Among Top Distinctions of IMA

The Incentive Marketing Association (IMA) is your go-to source for all things related to incentives and rewards, from connecting with merchandise suppliers to arranging your incentive trips and beyond. Here, we peek behind the curtains to explore the latest association news.

Travel Smart: Advances in Luggage & Travel Goods Make Adventure Easy

Travel Smart

Advances in Luggage & Travel Goods Make Adventure Easy

With security concerns, rising costs and more, travel isn't getting any easier. But luggage and travel goods manufacturers are on the ball with new solutions that are a great fit for incentives and rewards.

The Challenge of Going Global: Incentives & Rewards Around the World

The Challenge of Going Global

Incentives & Rewards Around the World

Much of today's business happens 24/7 around the world, and incentives, recognition and rewards are no exception. But if your program participants span the globe, your program needs to adapt.

Table of contents for NOVEMBER/DECEMBER 2017 issue of Premium Incentive Products Magazine

WEB EXCLUSIVES

Going Mobile

Making a Case for Mobile Motivation

Virtually everyone is connected these days, so it should be no surprise that mobile applications are becoming more popular for motivation and engagement. Here, we look at where things stand now, and what the future might look like.

Man vs. Machine

To Ensure Good Customer Relationships, Don't Forget the Human Touch

New digital technologies have changed the ways marketers approach customers, but it's important to remember that automation is not the end-all, be-all tool for maintaining good customer relationships.

Table of contents for NOVEMBER/DECEMBER 2017 issue of Premium Incentive Products Magazine

GUEST COLUMNS

Strategic Alliances

Diversifying Your Portfolio With the Right Brand Partners

If you want to provide a range of great choices for program participants, it's important to align yourself with brand partners that can deliver.

Table of contents for NOVEMBER/DECEMBER 2017 issue of Premium Incentive Products Magazine

DEPARTMENTS

Positive Outlook

Study Shows Optimism Toward the Economy