SEPTEMBER/OCTOBER 2015

FROM THE EDITOR'S DESK

Don't Neglect the Experience

FEATURES

Rules of Engagement: State of the Incentive Industry, 2015

Rules of Engagement

State of the Incentive Industry, 2015

The incentive industry is still big business, and here we look at some of the trends driving business forward, including recent research from IMRA, the IMA and the Incentive Research Foundation.

Higher & Higher: Improving Economy Drives Merchandise Trends Toward Aspirational Products

Higher & Higher

Improving Economy Drives Merchandise Trends Toward Aspirational Products

In this story, incentive marketing experts offer their feedback on the latest trends in merchandise incentive program, including popular types of merchandise, event fittings and more.

Inspired by Fun & Fitness: Recreation & Sporting Goods to Fill Their Free Time

Inspired by Fun & Fitness

Recreation & Sporting Goods to Fill Their Free Time

Life just seems to get busier and busier, and when you have a moment, it's great to engage in a little fun, sport or recreation. Here are some of the latest trends in rec and sporting goods to motivate your audience to fill up their free time.

Healthy Benefits: How Incentives Can Increase Your Bottom Line & Decrease Bulging Waistlines

Healthy Benefits

How Incentives Can Increase Your Bottom Line & Decrease Bulging Waistlines

Healthy employees are more engaged and more effective, but there's an uphill battle in this country to improve everyone's health and fitness. Here's how wellness programs—and the incentives that support them—can help.

Table of contents for SEPTEMBER/OCTOBER 2015 issue of Premium Incentive Products Magazine

GUEST COLUMNS

Understanding the Millennial Generation

Engaging Millennials Requires New Approaches to Recognition

With college graduations past and a new school year beginning, another wave of young professionals is entering the workforce. Soon enough, millennials will be dominant, and understanding how to engage this cohort is crucial.

Creating a Unified Brand Experience

Brand inconsistencies can be a huge detriment to your organization. Creating a unified brand experience requires close attention to everyone's perceptions and actions, employees and customers alike.

A Token of Appreciation

Get a Jump on Holiday Gifting Plans

It might still be hot outside, but it's never too early to start planning your holiday gifting programs.

Table of contents for SEPTEMBER/OCTOBER 2015 issue of Premium Incentive Products Magazine

DEPARTMENTS

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Loyal Recognition
HON Company Recognized for Channel Sales Program