JULY/AUGUST 2011

A contraction in budgets through the recession was expected, but as the dollars begin to return to business gift programs, companies are taking what they learned in tougher times and applying that money more strategically.

Watches continue to hold their position as a popular choice for awards and incentives. Far more than time-keeping devices, watches can serve as the ultimate trophy to showcase one’s achievements.

To ensure your vision for your company’s brand is reaching customers, you need to align all of your internal resources to deliver on that vision. If your employees aren’t living the brand, your customers will know.

As businesses evolve, so too do the tools they use to motivate their workforce, including sales reps. Learn more about the most recent changes.

Corporate social responsibility continues to hold sway over businesses small and large. But what does it mean, exactly? And why does it matter?

The "wow" factor makes your incentives powerful and meaningful. Unfortunately in today’s world, the commercialization of awards is diminishing the power of the "wow." Find out how you can deliver high-impact incentives despite this trend.

From a refining of celebrity chef offerings to single-serve coffee and bright colors, housewares continue to evolve to please new audiences.