SEPTEMBER/OCTOBER 2009

FROM THE EDITOR'S DESK

Surf's Up

FEATURES

Measuring Up: Reframing Incentives & Rewards to Emphasize ROI

Measuring Up

Reframing Incentives & Rewards to Emphasize ROI

Incentives and rewards may have gotten some bad press, but the fact remains that if you can demonstrate the value of these types of programs, there’s no reason to pull the plug.

Good Sports: Trends in Sporting Goods & Recreational Incentives

Good Sports

Trends in Sporting Goods & Recreational Incentives

Whether it’s for a day on the golf course, an afternoon biking around town or a camping “staycation,” sporting goods and recreational items offer a powerful reward for participants aiming to have a little fun.

Hot Merchandise Takes Center Stage: What's New & What's Hot in Incentive Merchandise

Hot Merchandise Takes Center Stage

What's New & What's Hot in Incentive Merchandise

When you want to motivate with merchandise, it pays to know what’s hot and what’s not. We take a look at some of the most motivational awards going.

Powerful Connections: Tapping Web 2.0 to Improve Engagement

Powerful Connections

Tapping Web 2.0 to Improve Engagement

When you tap the latest technology to power your motivation and engagement programs, everyone becomes more effective.

Message-Craft From Start to Finish: Continuing Communications Strategies to Improve Program Effectiveness

Message-Craft From Start to Finish

Continuing Communications Strategies to Improve Program Effectiveness

When designing an incentive or reward program, careful attention must be paid to the communications strategy.

Table of contents for SEPTEMBER/OCTOBER 2009 issue of Premium Incentive Products Magazine

GUEST COLUMNS

Will Your Holidays Be Happy?

Advice for Holiday Time in the Premium & Incentive Market

The holidays can be a tough time of year, especially as you try to plan your business gift-giving strategy. Here’s some advice to help you get it right without all the holiday hustle and bustle.

Make Your Case

The Business Case for Effective Incentives

To put it simply, non-cash incentives work. Properly designed, an incentive program can have numerous effects on your bottom line, even in a down economy.

Giving More for Less

How Expanding Fulfillment Services Can Help You Stand Out

To be successful, you need to understand your customers’ mindset. And when everyone is looking for more for less, you can succeed by going above and beyond their expectations.

Improve Sales Performance During a Recession

Best Practices From Leading Sales Experts

To help you make the most of your sales during the recession, deploy these eight strategies from top sales experts from across the country.

Discontinued: A Four-Letter Word

With constant changes in what’s available, it can be difficult to stay on top of your available rewards and incentives. Here are some guidelines to keep the products flowing.

Motivation in the Second City

Your Quick-Guide to the Motivation Show

Table of contents for SEPTEMBER/OCTOBER 2009 issue of Premium Incentive Products Magazine

DEPARTMENTS

Case in Point

Giving Back & Making a Difference
Helping Others Can Breed a Sense of Optimism

The Insider

Evaluating the Communications Component
Are You Missing Opportunities?

Table of contents for SEPTEMBER/OCTOBER 2009 issue of Premium Incentive Products Magazine

PRODUCTS IN PROFILE

Motivation Connection: High-Tech & Electronic Incentives

Tasteful Rewards: Dining & Food Incentives

All That’s New and Innovative

Trade Show in Print

If you’re not planning on visiting The Motivation Show in Chicago Sept. 29 through Oct. 1, we’ve got you covered. We’ve collected some of the top products here for you to enjoy. And if you are heading to the show, be sure to check out these suppliers in person.