Inspiration for Motivation Features
February 2014
Campaign Emphasizes Power of Meeting & Event Industry
As workers become ever more connected to 24/7 technology, are businesses forgetting the value of face-to-face meetings and interpersonal connection? Leaders from across the meetings and events industry recently unveiled a new national campaign to showcase the substantial value derived from business meetings, conferences, conventions, incentive travel, trade shows and exhibitions. The campaign, "Meetings Mean Business," will create an information and advocacy platform that highlights the industry's pivotal role in creating jobs, generating economic value and driving business success.