Feature Article - March/April 2018

Turn Up the Motivation

Electronics Incentives to Inspire Your Best

By Emily Tipping

Family movie nights, photos and videos shared with friends, favorite songs—the ways electronics enhance our ability to enjoy our play time and connect with the world are ever-expanding, and continue to provide strong motivation for incentive program participants who aspire to either acquire or upgrade to the latest and greatest new technology.

"Consumer electronics are always a big draw to any program," said Eric Anderson, director of sales for PMC, a leading provider of high-quality brand-name consumer electronics and merchandise to the premium incentive and special markets channels. "They always generate excitement just like a high-end timepiece or other hot product of the time. When you are rewarding aspiration, be sure to include electronics!"

Indeed, consumer electronics has long been one of the most popular product categories used to motivate top performance in employees and sales professionals, as well as to recognize and reward. Manufacturers are always innovating, and new must-have items are continually introduced to the market.

"People love technology," said Kenneth Fishman, director of purchasing for Rymax, a national manufacturer's representative based in Pine Brook, N.J. "Not only does it make their lives easier, but it also adds to their enjoyment—be it viewing sports on a better TV, or working out and having a more feature-rich fitness device to track and log their efforts."

The world of technology and electronics is always offering up something new that you can use to drive people toward the behaviors that will make your organization more successful.

So, what's the latest?


In the realm of television, Anderson said, expect to see an expansion of 4K TV product offerings, as well as pricing compression on this type of TV.

"Folks will be able to redeem for a 4K TV at or near points values they were using to select similar size HDTV models just a few years ago. And with more and more content becoming available through streaming sites like Roku, being able to upgrade to a 4K flat-screen TV is going to have a nice impact on any award program.

"We are also starting to see smaller screen sizes start to get eliminated by the tier 1 companies," he added. "Samsung, for instance, is going to stop making a screen smaller than 32 inches this year. Those screen sizes will still be covered by tier 2 and tier 3 brands. But not to worry, even those screen sizes will have HD resolution, which equals a wonderful picture."

Available through PMC, Samsung QLED TV provides a brilliant picture, enhanced by a billion unique colors created by Samsung's proprietary Quantum Dots, giving you an incredibly unique TV viewing experience. Watch your favorite shows on a gorgeous TV with Boundless 360-degree Design™ that elegantly fits into your home. Sizes range from 49 inches to 88 inches with different feature sets on a variety of models. Samsung QLED will raise your TV viewing experience to a whole new level.

If TVs are measured on picture quality, then the Sony Z-series stands alone. Near perfect black levels combine with the ability to reproduce the brightness and color of the real world, while your favorites get upscaled and enhanced to look like 4K HDR. It's a viewing experience that can't be replicated.


When you're ready to start sharing photos and videos instead of just viewing them, a smartphone might be the quickest tool at hand, but advances in cameras and optics mean there's a wide realm of better ways to capture images, whether still or moving.

The Red Planet Series RP-200 telescope, available through Carson Optical, now comes bundled with a smartphone adapter. With the smartphone adapter you can take pictures or video of the night sky through the telescope and share with friends and family. The RP-200 is a Refractor telescope featuring superior, fully coated optics and a high-quality, heavy-duty aluminum tripod. Other features include a horizon mount with slow motion cables for easy tracking of celestial objects, an 8x21mm finder scope, two high-quality eyepieces, and an erecting prism for the best viewing results. The Red Planet line features a sophisticated and sleek design so attractive, you will be glad to keep it out all year round.

Available through Premco, the GoPro HERO6 Black transforms your adventures into incredible QuikStories right on your phone. With its all-new GP1 chip, next-level video stabilization and 2x the performance, looking good has never been so easy. Add voice control and a durable waterproof design, and HERO6 Black is the ultimate GoPro for sharing life as you live it.

With many features typically found in an interchangeable lens camera, as well as performance and image quality to match, the Canon PowerShot G1 X Mark III breaks new ground as the first Canon compact digital camera to feature a large 24.2-megapixel APS-C sensor for detailed images and Dual Pixel CMOS AF for fast autofocus. Whatever you need, the PowerShot G1 X Mark III camera delivers outstanding results.