IMRA members typically have extra training and experience when compared to their peers in the incentive space generally. They also specialize in name-brand products. Ultimately, though, how much of a difference does that make for businesses looking to implement rewards and recognition programs?
According to IMRA, these and other distinctions are important. The qualities IMRA members bring to the table can help corporations maximize their incentives and avoid common pitfalls. Here are some of the ways in which their backgrounds help organizations implement rewards and recognition.
They're direct representatives of top manufacturers of merchandise: That means they're paid by the factory to know all about the products and how they fit within incentives programs. It also means they can quote the lowest "factory-direct" price available within the corporate channel.
They know—and can supply—the best brands: IMRA reps are contracted by the top merchandise suppliers to represent them in the field. They can also help you compare and contrast products, and provide additional information and promotional materials.
They're trained and seasoned: Because of their close connection to both suppliers and IMRA, they regularly receive the best training. Additionally, most of them have provided guidance on products and programs to companies of all sizes and in various lines of business.
They're recognizable: IMRA's supplier members provide well-known, top-of-the-line products that have a great reputation among consumers across the country. This means their merchandise is often already "vetted" in employees' minds.
They're established: These members are known for consistency. From supply chains to product quality, they deliver great products reliably and repeatedly.
They often provide additional services: Sometimes you'll need something extra—like personalized enclosure cards, for example—to go along with your incentive merchandise. Many suppliers are used to these requests and can handle them with no trouble at all.