FEATURE ARTICLE
Unifying External and Internal Brands: Marketing, HR Experts Explain the Benefits to Your Bottom Line
The most successful organizations understand that their external brand is only as strong as the internal brand that supports it. In this story, experts discuss the best ways to align your internal and external brand.
FEATURE ARTICLE
Something Fun for Everyone: What's New in Rec & Sporting Goods Incentives?
Recreation and sporting goods offer something to please just about everyone. Here, we examine some of the latest trends in the market, and offer some ideas for using rec and sporting goods in your incentives and reward programs.
FEATURE ARTICLE
Positive Direction: State of the Industry Shows Continued Growth
The incentives, reward and recognition industry continues to grow, with more and more businesses relying on these tools to improve their performance. Learn more about the latest research.
FEATURE ARTICLE
The Right Stuff: The Ever-Expanding Universe of Merchandise Incentives
Merchandise continues to be one of the most popular and effective tools used in rewards and incentives. This story takes a closer look at some of the latest trends in using merchandise to recognize and reward employees, partners and customers.
FEATURE ARTICLE
Innovation Inspiration: Incentives, Rewards Help Incite New Ideas
In today's business landscape, innovation is a key to outperforming the competition. You can encourage everyone to get on board and come up with new ideas when you provide rewards and recognition.
FEATURE ARTICLE
Tokens of Gratitude: The Multiple Benefits of Business Gifting
When you want to show customers, employees and partners that they matter, business gifts are a good strategy. Learn more about what works best.
FEATURE ARTICLE
Step in Time: Master Motivation With Watches
Watches continue to hold a top spot in incentives, rewards and recognition, and with good reason. Serving as the ultimate trophy, a watch serves as a reminder of goodwill over time.
FEATURE ARTICLE
From Here to ROI: Long-Term Goals, Sound Program Design Are Essential
If you want to ensure your incentive, reward or recognition program delivers the measurable results you're looking for, you have to start with the right goals and smart planning.
FEATURE ARTICLE
The Lowdown on Loyalty: Get Ahead of Evolving Strategies
Social media and smartphone use have changed loyalty programs forever, but it's not difficult to change with the times. Here we talk about evolving strategies in customer loyalty.
FEATURE ARTICLE
Call On the Experts: IGCC Offers Solutions, Resources on Gift Card Industry
Gift cards are a popular reward choice because they give the recipient options. Here, we talk to industry leaders about the latest in gift cards, as well as information on working with IGCC members.
FEATURE ARTICLE
Picture This!: Motivate & Inspire With Digital Camera Incentives
Camera manufacturers have added plenty of bells and whistles to make digital cameras more aspirational than ever. Learn more about the most recent trends and how to use them in your next program.
FEATURE ARTICLE
Creating a 'Wow' Experience: The Emotional & Tangible Benefits of a Peak Reward Program
You might have picked the perfect reward for your program participants, but that doesn’t mean you’re finished planning. One essential element is not to be overlooked: the power of the experience of receiving the reward.
Premium Incentive Products Magazine
In the September/October issue, we examine the State of the Incentives, Rewards and Recognition Industry, as well as the latest trends in merchandise incentives. Other stories take a closer look at using recreation and sporting goods to motivate and reward, along with the importance of aligning internal and external branding.
News & Events
Your connection to current events, trends and top news stories in the incentive products industry.
2017 IMRA Directory
Check out the Incentive Manufacturers & Representatives Alliance (IMRA) Directory for a listing of leading experts who can help ensure success on your investment in incentives, motivation and engagement programs. Our Annual IMRA Directory is just the place to find what you need,
Inspiration For Motivation Newsletter
The Inspiration For Motivation e-newsletter brings you the most up-to-date products and ideas that inspire performance. Every month we offer solutions to help you develop effective incentive programs using products to motivate.